Marketing Management-Product Life Cycle (CBSE-NET (Based on NTA-UGC) Management (Paper-II)): Questions 1 - 6 of 7
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Question number: 1
» Marketing Management » Product Life Cycle
Appeared in Year: 2014
Question
Pricing decisions are most complex at which stage of the product life cycle? (June Paper II)
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Growth |
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| b. | Maturity |
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| c. | Introduction |
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| d. | Decline stage |
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Question number: 2
» Marketing Management » Product Life Cycle
Appeared in Year: 2015
Question
A state of demand where major part of the market dislikes the product and may even pay the price to avoid it may be called as: (December)
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Distractive Demand |
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| b. | Overfull Demand |
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| c. | Declining demand |
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| d. | Negative Demand |
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Question number: 3
» Marketing Management » Product Life Cycle
Appeared in Year: 2010
Question
In which stage of product life cycle, the company takes decision whether to maintain, harvest or drop the product? (June Paper II)
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Maturity |
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| b. | Introduction |
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| c. | Decline |
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| d. | Growth |
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Question number: 4
» Marketing Management » Product Life Cycle
Question
Profits related to new product in its introductory stage are
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Negative |
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| b. | Higher |
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| c. | Declining |
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| d. | Continuously rising |
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Question number: 5
» Marketing Management » Product Life Cycle
Question
In Product Life Cycle stages, stage in which company’s investment costs mount is classified as
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Buying stage |
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| b. | Development stage |
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| c. | Testing stage |
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| d. | Merger stage |
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Question number: 6
» Marketing Management » Product Life Cycle
Question
Customers in introduction stage of life cycle of products are classified as
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Innovators |
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| b. | Early adopters |
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| c. | Middle majority customers |
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| d. | Laggards |
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