NTA-NET (Based on NTA-UGC) Commerce (Paper-II): Questions 38 - 44 of 1269

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Question number: 38

» Marketing Management » Marketing Mix, Marketing Environment

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MCQ▾

Question

Which of the following is not related to micro environment?

Choices

Choice (4)Response

a.

Customers

b.

Suppliers

c.

Technological forces

d.

Competitors

Question number: 39

» Marketing Management » Elements of Consumer Behaviour, Market Segmentation

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MCQ▾

Question

“AIOD” means

Choices

Choice (4)Response

a.

Activity, Interest, Opinion, Desire

b.

Activity, Intention, Opinion, Desire

c.

Activity, Interest, Opinion, Demand

d.

Activity, Interest, Opinion, Demographics

Question number: 40

» Marketing Management » Evolution and Concept

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MCQ▾

Question

Social concept of marketing was given by

Choices

Choice (4)Response

a.

Philip Kotler

b.

R. Meyer

c.

Kelly E. J.

d.

None of the above

Question number: 41

» Marketing Management » Marketing Mix, Marketing Environment

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MCQ▾

Question

Factors or forces which indirectly affect the market operation ability of the company are

Choices

Choice (4)Response

a.

Uncontrollable

b.

Controllable

c.

None of the above

d.

All of the above

Question number: 42

» Business Environment » Legal Environment of Business in India

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MCQ▾

Question

The major provision for employee’s health and safety are contained in

(Paper- III, UGC NET)

Choices

Choice (4)Response

a.

The factories act, 1948

b.

The industrial employment act, 1946

c.

The industrial disputes act, 1947

d.

The employee’s compensation act, 1923

Question number: 43

» Marketing Management » Evolution and Concept

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MCQ▾

Question

Meta marketing concept was originally used by

Choices

Choice (4)Response

a.

R. Meyer

b.

Kelly E. J.

c.

Philip Kotler

d.

Question does not provide sufficient data or is vague

Question number: 44

» Marketing Management » Elements of Consumer Behaviour, Market Segmentation

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MCQ▾

Question

When the company follows “one product-all segment principle”, is

Choices

Choice (4)Response

a.

Undifferentiated Marketing

b.

Concentrated Marketing

c.

Differentiated Marketing

d.

All of the above

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