NTA-NET (Based on NTA-UGC) Commerce (Paper-II): Questions 1026 - 1028 of 1264

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Question number: 1026

» Marketing Management » Marketing Channels » (New 2019)

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Appeared in Year: 2018

MCQ▾

Question

Choose the correct code for the following statements being correct or incorrect. (December)

Statement I: A well-chosen marketing channel must be aligned to company’s marketing strategy with respect to segmentation, targeting and positioning.

Statement II: Marketing channel are set of interdependent organizations participating in the process of making the product available for the use of consumption/

Choices

Choice (4) Response

a.

Statements I and II are correct.

b.

Statements I and II are incorrect.

c.

Statement I is correct, but II is incorrect.

d.

Statement II is correct, but I is incorrect.

Question number: 1027

» Marketing Management » Factors Affecting Consumer Buying Decisions » (New 2019)

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Appeared in Year: 2018

Assertion-Reason▾

Question

Assertion (Ꭺ)

Consumers need to be given legal protection against certain trade practices and business methods. (December)

Reason (Ꭱ)

Protection as per market forces and ‘Caveat Emptor’ is not enough as perfectly competitive market is an economist’s dream and consumer sovereignty is a myth.

Choices

Choice (4) Response

a.

Both Ꭺ and Ꭱ are true but Ꭱ is NOT the correct explanation of Ꭺ

b.

Both Ꭺ and Ꭱ are true and Ꭱ is the correct explanation of Ꭺ

c.

Both Ꭺ and Ꭱ are false

d.

Ꭺ is true but Ꭱ is false

Question number: 1028

» Business Management » Leading » Leadership

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Appeared in Year: 2009

MCQ▾

Question

In terms of Blake-Mouton’s managerial grid approach, a production oriented leader will be one who adopts (December)

Choices

Choice (4) Response

a.

9.9 style

b.

1.1 style

c.

5.5 style

d.

9.1 style

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