NTA-NET (Based on NTA-UGC) Commerce (Paper-II): Questions 85 - 90 of 1264
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Question number: 85
» Marketing Management » Marketing Mix, Marketing Environment
Question
Which of the following is not among the 4P’s of marketing mix?
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Price |
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| b. | Place |
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| c. | Process |
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| d. | Product |
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Question number: 86
» Financial and Management Accounting » Basic Accounting Concept
Question
The fundamental accounting equation “assets = liabilities” is the formal expression of
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Money measurement concept |
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| b. | Matching concept |
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| c. | Dual aspect concept |
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| d. | Going concern concept |
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Question number: 87
» Marketing Management » Product Decisions
Question
Low price and the heavy promotional expenditures marketing strategy opted, known as
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Rapid penetration strategy |
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| b. | slow skimming strategy |
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| c. | Rapid skimming strategy |
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| d. | Slow penetration strategy |
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Question number: 88
» Marketing Management » Elements of Consumer Behaviour, Market Segmentation
Question
This errors occurs when some companies discovers that buyers have only a vague idea about the brand, is known as
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Confused positioning errors |
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| b. | Under-positioning errors |
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| c. | Over-positioning errors |
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| d. | Doubtful positioning errors |
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Question number: 89
» Marketing Management » Product Decisions
Question
When the product are purchased after visiting so many completing stores and comparing the different alternatives offered by different manufacturers and retailers, are known as
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Convenience goods |
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| b. | Shopping goods |
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| c. | Specialty goods |
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| d. | Question does not provide sufficient data or is vague |
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Question number: 90
» Financial and Management Accounting » Capital and Revenue
Question
All revenue expenditures and receipts are taken to
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Trading & P/L account |
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| b. | Balance sheet |
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| c. | Trial Balance |
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| d. | None of the above |
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