CBSE-NET (Based on NTA-UGC) Commerce (Paper-II): Questions 75 - 80 of 199
Get 1 year subscription: Access detailed explanations (illustrated with images and videos) to 199 questions. Access all new questions we will add tracking exam-pattern and syllabus changes. View Sample Explanation or View Features.
Rs. 150.00 or
Question number: 75
» Marketing Management » Elements of Consumer Behaviour, Market Segmentation
Question
A consumer response model to promotion, awareness, knowledge, liking, preference, conviction and purchase is known as
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Hierarchy of effects |
|
| b. | Engel-Kollat-Blackwell Model |
|
| c. | Howard-Sheth Model |
|
| d. | All of the above |
|
Question number: 76
» Marketing Management » Product Decisions
Question
High price and high promotion marketing strategy opted in the introduction stage of “PLC”, is called
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Rapid penetration strategy |
|
| b. | Slow penetration strategy |
|
| c. | Rapid skimming strategy |
|
| d. | slow skimming strategy |
|
Question number: 77
» Financial and Management Accounting » Capital and Revenue
Question
All capital expenditures and receipts are taken to
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Trading & P/L account |
|
| b. | Balance sheet |
|
| c. | Trial Balance |
|
| d. | Question does not provide sufficient data or is vague |
|
Question number: 78
» Marketing Management » Elements of Consumer Behaviour, Market Segmentation
Question
Market differentiation appeared with new concept of marketing in
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | 1960 |
|
| b. | 1940 |
|
| c. | 1950 |
|
| d. | 1930 |
|
Question number: 79
» Human Resources Management » Performance Appraisal
Appeared in Year: 2013
Question
The present value of the future contribution of employees is one of the methods of (December- 2013, Paper- III, UGC NET)
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Responsibility Accounting |
|
| b. | HR Accounting |
|
| c. | Social Accounting |
|
| d. | Inflation Accounting |
|
Question number: 80
» Marketing Management » Elements of Consumer Behaviour, Market Segmentation
Question
As per Moslow’s hierarchy of needs, the most basic needs, the most basic needs are categorized as—
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Physiological needs |
|
| b. | Self-esteem needs |
|
| c. | Social needs |
|
| d. | Safety needs |
|