CBSE-NET (UGC) Commerce (Paper-II & Paper-III): Questions 61 - 66 of 100

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Question number: 61

» Marketing Management » Evolution and Concept

Appeared in Year: 2013

MCQ▾

Question

The set of all actual and potential buyers of a product is known as (December, Paper- II, UGC NET)

Choices

Choice (4) Response
a.

Industry

b.

Customer group

c.

Market

d. None of the above

Question number: 62

» Business Environment » Economic Planning

Appeared in Year: 2013

MCQ▾

Question

Kyoto protocol pertains to (December Paper- II, UGC NET)

Choices

Choice (4) Response
a.

Globalization

b.

Environmental Protection

c.

Unemployment Reduction

d.

Capital Formulation

Question number: 63

» International Business » International Economic Institutions - IMF, World Bank, IFC, IDA, ADB

Appeared in Year: 2013

MCQ▾

Question

The United Nations Conference on trade and development was set up in (June Paper- III, UGC NET)

Choices

Choice (4) Response
a.

1960

b.

1954

c.

1964

d.

1944

Question number: 64

» Marketing Management » Evolution and Concept

MCQ▾

Question

“The process of formulating and implementing market strategies by a firm that ensures flow of need satisfying goods & services at a profit” is an approach of

Choices

Choice (4) Response
a.

Macro Marketing

b.

Micro Marketing

c. None of the above
d. Question does not provide sufficient data or is vague

Question number: 65

» Marketing Management » Marketing Mix, Marketing Environment

MCQ▾

Question

when a change in consumer’s tastes and preferences and market structures in general occurs, termed as

Choices

Choice (4) Response
a.

Market Drift

b.

Market Planning

c.

Marketing Process

d.

Market Inertia

Question number: 66

» Marketing Management » Evolution and Concept

MCQ▾

Question

The basic objective of marketing function is to link

Choices

Choice (4) Response
a.

Producer & Retailer

b.

Wholesaler & Retailer

c.

Producer & Advertiser

d.

Producer & Consumers

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