CBSE-NET (UGC) Commerce (Paper-II & Paper-III): Questions 56 - 60 of 139
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Question number: 56
» Marketing Management » Elements of Consumer Behaviour, Market Segmentation
Question
Buyers might may have a confused image of the brand resulting from too many claims or changing the brands positioning too frequently, is known as
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Confused positioning errors |
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| b. | Over-positioning errors |
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| c. | Under-positioning errors |
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| d. | Doubtful positioning errors |
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Question number: 57
» Marketing Management » Marketing Mix, Marketing Environment
Question
Those factors which are external forces in the company’s activities and do not concern the immediate environment, refers to
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Micro environment |
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| b. | Macro environment |
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| c. | All of the above |
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| d. | None of the above |
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Question number: 58
» Marketing Management » Product Decisions
Question
Product mix is
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | Three dimensional |
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| b. | Four dimensional |
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| c. | Two dimensional |
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| d. | One dimensional |
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Question number: 59
» International Business » International Economic Institutions - IMF, World Bank, IFC, IDA, ADB
Appeared in Year: 2013
Question
Uruguay round pertains to (December Paper- II, UGC NET)
Choices
| Choice (4) | Response | |
|---|---|---|
| a. | World Bank |
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| b. | WTO |
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| c. | GATT |
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| d. | IMF |
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Question number: 60
» Marketing Management » Product Decisions
Appeared in Year: 2013
Question
Match the item of the list-1 with the items of list-2 and select the correct the answer: (December, Paper- III, UGC NET)| List-Ⅰ | List-Ⅱ |
| (A) Alderfer | (i) ERG Theory |
| (B) Herzberg | (ii) Two factors Theory |
| (C) Abraham Maslow | (iii) Need Hierarchy Theory |
| (D) McClelland | (iv) Achievement Motivation Theory |
Choices
| Choice (4) | Response | |
|---|---|---|
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| a. |
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| b. |
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| c. |
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| d. |
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