CBSE-NET (UGC) Commerce (Paper-II & Paper-III): Questions 56 - 60 of 100

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Question number: 56

» Marketing Management » Elements of Consumer Behaviour, Market Segmentation

MCQ▾

Question

Buyers might may have a confused image of the brand resulting from too many claims or changing the brands positioning too frequently, is known as

Choices

Choice (4) Response

a.

Confused positioning errors

b.

Over-positioning errors

c.

Under-positioning errors

d.

Doubtful positioning errors

Question number: 57

» Marketing Management » Marketing Mix, Marketing Environment

MCQ▾

Question

Those factors which are external forces in the company’s activities and do not concern the immediate environment, refers to

Choices

Choice (4) Response

a.

Micro environment

b.

Macro environment

c.

All of the above

d.

None of the above

Question number: 58

» Marketing Management » Product Decisions

MCQ▾

Question

Product mix is

Choices

Choice (4) Response

a.

Three dimensional

b.

Four dimensional

c.

Two dimensional

d.

One dimensional

Question number: 59

» International Business » International Economic Institutions - IMF, World Bank, IFC, IDA, ADB

Appeared in Year: 2013

MCQ▾

Question

Uruguay round pertains to (December Paper- II, UGC NET)

Choices

Choice (4) Response

a.

World Bank

b.

WTO

c.

GATT

d.

IMF

Question number: 60

» Marketing Management » Product Decisions

Appeared in Year: 2013

Match List-Ⅰ List-Ⅱ▾

Question

Match the item of the list-1 with the items of list-2 and select the correct the answer: (December, Paper- III, UGC NET)
List-Ⅰ List-Ⅱ

(A)

Alderfer

(i)

ERG Theory

(B)

Herzberg

(ii)

Two factors Theory

(C)

Abraham Maslow

(iii)

Need Hierarchy Theory

(D)

McClelland

(iv)

Achievement Motivation Theory

Choices

Choice (4) Response
  • (A)
  • (B)
  • (C)
  • (D)

a.

  • (ii)
  • (iii)
  • (iv)
  • (i)

b.

  • (i)
  • (iii)
  • (iv)
  • (ii)

c.

  • (iv)
  • (i)
  • (iii)
  • (ii)

d.

  • (i)
  • (ii)
  • (iii)
  • (iv)

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