NTA-NET (UGC-NET) Commerce (08): Questions 48 - 53 of 3802

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Question 48

Question MCQ▾

Who has given four basic elements of marketing mix?

Choices

Choice (4)Response

a.

N H Bordon

b.

Jerome McCarthy

c.

Philip Kotler

d.

Question does not provide sufficient data or is vague

Edit

Question 49

Question MCQ▾

Which one of the following ratios are most important for judging the long-term solvency of a firm?

Choices

Choice (4)Response

a.

Fixed assets turnover ratio

b.

Debt-equity ratio

c.

stock turnover ratio

d.

Return on investment

Edit

Question 50

Question MCQ▾

Which of the following 4P՚s of marketing- mix is concerned with selection of distribution channel?

Choices

Choice (4)Response

a.

Place

b.

Product

c.

Promotion

d.

Price

Edit

Question 51

Question MCQ▾

Which product which consists of product plus extra benefits added by seller?

Choices

Choice (4)Response

a.

Symbolic Product

b.

Core Product

c.

Augmented Product

d.

All of the above

Edit

Question 52

Question MCQ▾

Qualitative transactions are not recorded in accounts due to

Choices

Choice (4)Response

a.

Going concern concept

b.

Money measurement concept

c.

Business entity concept

d.

Dual aspect concept

Edit

Question 53

Appeared in Year: 2013

Question MCQ▾

Which of the following is not regulated by the competition act, 2002? (December- 2013, Paper- III, UGC NET)

Choices

Choice (4)Response

a.

Anti-competitive agreements

b.

Predatory pricing

c.

Medical negligence

d.

Abuse of dominant position

Edit